yReceipts and Retail IT bring email receipts to the high street
Retail IT, authorised UK-resellers of leading Electronic-Point-of-Sale (EPoS) software Retail Pro, announced today a strategic partnership with yReceipts to make email receipts available to their customers. Retail IT’s customers can seamlessly integrate yReceipts into their existing till systems. With no additional hardware required this new feature is simple to install and use.
"We are excited about this partnership. The first customers will start offering yReceipts in their shops at the end of May." states Alan Holcroft, co-founder and Sales Director at Retail IT. "This innovative feature enables our customers to remain at the forefront of industry technology. The yReceipts solution gives them access to a powerful marketing platform which benefits retailers and shoppers alike."
yReceipts are not only environmentally friendly, they also provide a unique marketing opportunity for Retail IT’s customers. Using the yReceipts system retailers can display targeted offers or coupons on the actual email receipt. A customer who bought a camera might for example see a special receipt offer for a camera bag in the retailer’s online store.
The process is simple. At the till, shoppers simply give their email address or any existing loyalty card to the shop assistant to receive an email receipt. The receipt arrives in an email attached as a PDF file. Shoppers can also sign up for a free yReceipts account to store and manage their receipts online.
Richard Druce from yReceipts stresses: "We aim at providing shoppers a more convenient way to receive their receipts. Paper receipts will sooner or later be replaced by email receipts. We consider ourselves receipt solution providers and not email marketers. Therefore we only email receipts and not marketing material to shoppers."
yReceipts offers a free trial to interested retailers. The standard monthly subscription starts at £24 per store. For more information please contact yReceipts on 0845 544 0803
or getintouch@yreceipts.com or Retail IT on 020 8605 9768
or sales@retailit.com.
About yReceipts (www.yreceipts.com)
Founded in 2009, yReceipts enable retailers to send receipts via email instead of printing them on paper. Each email receipt displays customised promotions. yReceipts aims to make it easy and cost effective for businesses to use receipts as an innovative direct marketing channel.
yReceipts has developed an innovative end to end receipts service. Retailers can offer email receipts to their customers, run multiple receipt marketing campaigns and improve customer loyalty. Shoppers can receive all their receipts via email, keep them organised in an online account and never lose them again. yReceipts enables retailers and shoppers to reduce their carbon footprints while providing a more convenient way to collect receipts.
